The iconic “it” accessory gets the Lele Sadoughi x FEKKAI touch. We are thrilled to announce a new partnership with Lele Sadoughi, whose beloved maximal accessories have captured fans across the globe. Lele designed the sustainable statement accessory of the season: two organic, limited-edition, FEKKAI-exclusive oversize scrunchies that represent our shared passion and commitment to sustainability.
Lele Sadoughi is a pioneer in the accessory world, known for more than her modern, sculptural creations beloved by celebrities, influencers, and lovers of daring, creative style. She also puts sustainability at the forefront of her company—proving that bold self-expression doesn’t have to compromise the health of the planet, or a sustainable way of life.
The two playful,100% organic cotton scrunchies evoke the signature colors of our core collections. A fusion of pastel blue and green nods to Super Strength and Brilliant Gloss, and pastel pink and yellow embody Technician Color and Full Blown Volume—each reimagined with Lele’s legendary touch.
Beyond a playful hair accessory, these scrunchies can also be worn on the wrist as a fashion statement. No matter how you choose to wear it, the scrunchies signify that you believe in a cleaner beauty routine and more sustainable way of life. FEKKAI is proud to stand with you in that effort.
Take care of your strands—and the planet—then celebrate with a scrunchie. The more over-the-top, the better. Show us your scrunchie statement on social with #LelexFEKKAI.